If you want to get better results from your next data analysis project, chances are you would benefit by allocating a little less time to running and interpreting predictive algorithms and a little more time to feature engineering. If you aren’t sure what I mean by that, no need to be embarrassed. It’s not a widely … read more
Innovate UK / Technology Strategy Board have just announced another competition for feasibility studies in certain fields for technology-inspired innovation. The competition will award £2m in the form of grants of up to £25K per project, which cover up to 75% of project costs. Small and micro companies only (which can include startups). I love … read more
Harvard Business review has an article on the recent troubles at mega-retailer Tesco. It seems Tesco’s much-vaunted customer analytics capabilities have done little to help it hold off its competitors in its core UK market. Michele Kiss at Web Analytics Demystified has a nice commentary and reflects on the role of analytics in business decision-making. The way that … read more